Sunday, September 20, 2009

Changing the way Internet Marketing is done

As I am charging forward with the development of OPS and helping athletes out finding the very best amenities and services around this great country, I come across one big problem. How everyone perceives internet marketing. Everyone is used to compressions, ad bars, site traffic flow, and trying to get to the top of search engines. I am breaking the norm when it comes to all this. Somehow some companies are still not understanding the true value to advertising with The OPS Society so I am going to give you a few more benefits.

When you have a site that is just marketing to the general public and you have a product that everyone can afford with no problem, then yes the SEO, compressions, and traffic flow is a huge deal to ask a marketing company when you are going to spend money on advertising on the 'net. What are you really getting for all that money you are spending to be on the internet anyways? Because after all this is said and done, you are only getting a little ad bar so someone clicks on your website. Can you send a message to that person who just clicked on your link and communicate with them to see if they are really interested in your product? NO. So I hope your website is a very good salesperson that has great communication skills! Now if you are trying to target a specific audience and you have some products that are towards the higher priced ticket, is this really worth your money??

Now what if you were advertising at a place where you had that target market who could purchase your product/service without any problem and they were searching for you? That is what OPS is doing because there is a group of people who are always traveling and looking for some of the best amenities around the country. The best part is you will be able to communicate and send messages to those people on the network, not just have them click on your link. The other public social networks out there do this to a certain point, but the demographics of those networks aren't near what it is on this network here at OPS and nobody is on those networks to go out and look at advertising.

Now the part I am having a huge miss understanding with. OK, in all other forms of marketing you pay for it! Those other places you put money in, they do not do sales for your company, they help you market your product. Now the beauty of OPS is I have already put your target demographic together in one central spot and now just helped you do what your salespeople you hire are out there trying to do. Now this is as far as I go because like all the other marketing agencies, I too am not a sales company. This is why all companies have sales people. If all I did was do referrals, I would be working for you. So I would want a salary as well as commissions, but I do not want to work for hundreds of companies. I like what I am doing here and that is help YOU get the exposure so all those people you are paying can do their job, not me. Also, this way your sales people are getting the credit for landing a bunch of new leads and getting new business and making your company thrive. But will you need as many sales people when OPS has this network and when these types of closed social networks start becoming the norm??? Maybe OPS is helping you save money for your company in two ways not just one. This won't be the last type of network that will be coming out in the future!

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